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Posts on Marketing, Copywriting, Branding & Entrepreneurship

Anchor Text Best Practices for SEO

What Are the Anchor Text Best Practices You Need to Implement to Increase Your SERPs? Before we dive into the most effective and efficient anchor text best practices we should cover the basics, aka — what is exactly is that "anchor text" you see quoted everywhere.  ...

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On Paid, Owned and Earned Media

Off with the Old, On with the New Marketing is an ever-evolving art and as such, it has to address the needs of its audience by staying ahead of its time. Traditional single channel marketing isn't up to today's role and that's why marketers function under a framework...

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How to Do Keyword Research & Find a Niche

a Niche, a Keyword and Google Adwords Keyword Planner The online world moves, functions and operates based on words...keywords! Maybe in the future this will change and the way the internet works shifts towards another model, but for now and definitely for the...

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